I thought more than once in 2011 that, gosh it must be the year of intertextual ideas and executions given the vast amount of internet culture based ads. In Sweden, this was led by ComHem going all-in by trying to own associations to internet memes and all that’s beautiful with that.
Here’s a new, lovely, example from Nike. As usual the execution is perfect.
Some interesting thoughts, on the urban design note, from this year’s Picnic festival; urbanized technology. How cities “hack” technology that doesn’t take the context, i.e. city, into account. One example being the car, which isn’t utilized in the city in a way that the technicians behind it would have prescribed, if you will. Kind of makes sense. The new cars of today, the hybrids and the electrical ones, can be said to much better take this context into account. A hybrid runs on batteries in city environment and city driving; made possible not only because we have to cut down on fossil fuel usage, but because we know what city driving is like and so technicians and engineers take that into account.
It feels like much of the technological advancements we’re making today is about urbanizing technology. Or perhaps better explained; making technology contextually interactive. Giving data based on usage, and taking in data based on context. Urbanized technology is kind of the next step in every technology used. So we haven’t failed before, we just haven’t been there. Technology has been sand-boxed, whereas now it’s acting in an “object oriented programming” type of way. Manipulating other objects, and being manipulated by them.
I’m really looking forward to catching this latest film, Urbanized, by Gary Hustwit. Urban design is really interesting when you think about how little you think about it. How cities work, help you, work against you and contextualize your every experience more or less. Think about memories from, say a park, and how that memory [...]
8 Hours in Brooklyn from Next Level Pictures on Vimeo. via melex Photos are so intriguing because we stare at them for a while, scanning the full picture, not missing anything. Then our mind wanders for a bit, trying to set or understand the context. Thinking about the specific, noticing gaps, filling in gaps. Really [...]
There’s an important discussion going on here in Sweden at the moment, about online newspapers and the possibility to comment on articles, and wether or not it’s working. Some leading newspapers think it’s not at the moment. Leading representatives are heavily engaged in this discussion, that reached some sort of climax (and resulted in shut-downs [...]
There’s big luxury and then there’s small luxury. One of my luxuries is freshly ground coffee on Saturday and Sunday. I can’t be bothered during a work week. It’s a good idea to identify what your small luxuries are because you get more luxury in your life without breaking your wallet or going round the [...]
flick by programwitch I was wearing Carhartt jeans the other day. Also a Carhartt shirt and a Carhartt jacket. Am I a big Carhartt fan? Well I’ve got a few shirts yes, I’ve got one jacket and one pair of jeans. I wouldn’t call me brand loyal, but I wouldn’t blame anyone for thinking that. [...]
Photo thanks to riklomas I came across two new reports on how connectedness, new touchpoints and feedback loops are affecting organisations, the marketing function and “where it sits”, and also increased customer centricity. They sum up the greater context, and the combined reasons, for some of the organisational changes (or needs for) that need to [...]
I vote for this guy not only because it looks delicious but because he seems like such a great guy. But It’s a tight race because these guys are doing exactly what I’m missing; fast food that’s good for you. I just want some good ol’ fashion husmanskost on the go, but all I can [...]
the role of journalism and reader participation
September 3, 2011There’s an important discussion going on here in Sweden at the moment, about online newspapers and the possibility to comment on articles, and wether or not it’s working. Some leading newspapers think it’s not at the moment. Leading representatives are heavily engaged in this discussion, that reached some sort of climax (and resulted in shut-downs [...]